Instagood! @512_eats is the Austin Social Media Star We're #Following This Issue
Sofia Alcocer, Luisa Koitzsch, Abbey Zapalac, Cate Davis, and Jimena Landacatan of @512_eats have amassed over 15K Followers by shooting creative, fun pics of Austin’s favorite foodie spots, and restaurants are beginning to take serious notice.
"Right now, we’re very happy with how our account is growing. We definitely didn’t think it would grow so quickly!” says Sofia Alcocer, one of the five foodie photogs behind Austin-based Instagram account @512_eats, which has amassed over 15,000 followers in a matter of months. Sofia joined her friends and account co-runners Cate Davis, Abbey Zapalac, and Luisa Koitzsch (who had the idea for the account) in one of their favorite restaurants, whose food they have featured multiple times: Clark’s Oyster Bar on 6th.
“The scallops are one of my all-time favoritedishes,” Cate says, taking a snap with her iPhone before pulling out a Nikon DSLR. (Continued below)
The pop of a white hot flash draws eyes from the typically full-to-bursting restaurant, but the girls quickly finish with their photos before taking up knife and fork and digging in.
Sofia laughs, “We always get funny looks when we whip out our cameras to take photos.”
Most of the on-lookers will probably see their questions answered when they log on to Instagram later that night, once @512_eats has posted a shot of one of the three dishes the chef has sent for the four Instagrammers to try.
“Our main goal is to be consistent with our posts,” Luisa says, adding that it’s important to all of them to “provide quality posts that our followers will love.”
Sofia, whose favorites include Elizabeth Street Cafe’s Kefir Lime Chicken, likes to keep the Instagram feed fresh. “We try to vary the restaurants,” she says. “The foodie community in Austin is growing so rapidly, and there are so many new [places to eat].”
The tactic seems to be working well for the group, who “never thought we would gain as many followers as we have so fast!” Now, it’s not just out-of-towners who are flooding the inbox and Instagram comments for the group’s recommendations.
“We are now getting to the stage where restaurants are starting to contact us to see if we will feature their dishes - which is very exciting!” says Jimena Landacatan, the fifth member of the group. Since all five group members keep busy schedules, it’s something of a challenge to coordinate a meal together. Still, the group finds a way, and counts new followers every single day. Jimena feels excitement at the prospect of of their success: “We’re all looking forward to seeing what the future holds for us!”
Follow @512_eats on Instagram to see their shots from our shoot at Clark's, plus more mouthwatering dishes from their favorite Austin eateries and hot spots...
All Instagram Photos in grid above Copyright 2016 @512_eats. Cioppino photograph courtesy of Clark's Oyster Bar. Written content and Photograph of @512_eats members at table Copyright 2016 Welcome 2 Austin Magazine.